Explode Your YouTube Channel with Shorts: Our Top Tips
Using Hashtags
Hashtags are essential for discovery on YouTube Shorts. Using relevant hashtags allows your Shorts to be found by people interested in those topics. However, there are some best practices for maximizing their effectiveness:
- Research hashtags that are commonly used in your niche. You want ones that are popular but not overly saturated. Tools like TubeBuddy and VidIQ can help generate hashtag ideas related to your content.
- Prioritize hashtags that are specific to the content in each Short. Generic hashtags like #shorts or #youtube are less likely to connect you to interested viewers.
- Consider a mix of broader and more niche hashtags. For example, #cookingtips plus #airfryertips. Use niche tags to target very specific audiences.
- Don’t just use 1-2 hashtags. Experts recommend using 10 or more per Short to increase discoverability. But avoid hashtag spamming that seems unnatural.
- Place your most important hashtags in the title and description. But you can also add relevant ones in the first comment to increase visibility.
- Create branded hashtags to identify content from your channel. This helps regular viewers find more of your Shorts easily.
- Analyze which hashtags perform best by looking at traffic sources and engagement metrics. Double down on the ones bringing in the most viewers.
- Stay on top of trends and seasonal hashtags. Capitalize on what’s popular right now to give your content a temporary boost.
Using hashtags thoughtfully and consistently is key to standing out on Shorts. Take the time to find winning hashtags for each piece of content.
