How to build the best digital marketing team

By: Karan Maur

Start with a small, dedicated team.

Hire a mix of generalists and specialists.

Look for individuals with a strong work ethic.

Prioritize creative problem solvers.

Seek out individuals with good communication skills.

Make sure your team has a diverse skill set.

Allow for some overlap in skills.

Encourage your team to collaborate.

provide opportunities for continuing education.

Be open to change and willing to experiment.